Rocket Production - Crafting a new brand position, logotype and brand universe
- Erik Emanuelsson
- Jul 1
- 2 min read
Updated: Aug 5
Some Brands Just Need a Logo or Colours: Rocket Production Needed a Whole New Universe
When Rocket came to us, the mission was clear: create a brand identity that feels confident, friendly, and premium. They wanted their brand to reflect the quality of their work. We drew inspiration from the understated elegance of high-end resorts and exclusive clubs. These are places that make an impression without shouting.

Crafting a Memorable Monogram
The new monogram is simple yet memorable. It’s used in the crossed keys, reflecting what Rocket Production is really about—providing the keys to tomorrow's creators and thinkers: our kids. Quality is something you want to put your mark on. We brought it to life with an animation that feels smooth and deliberate, like a signature.
A Timeless Yet Fresh Colour Palette
We also crafted a custom colour palette and wordmarks that feel timeless yet fresh. Subtle neutrals are balanced with just enough boldness to stand out. Nothing feels off-the-shelf; everything is tailored, just like Rocket Production’s work.
A Modern Website Experience
The new website, built in Wix Studio, ties it all together. It’s clean and flexible, giving their content the space it deserves. No clutter. No fuss. Just an online home that feels modern and premium. It lets visitors focus on what matters.
The Importance of Brand Identity
A strong brand identity is essential for any business. It sets you apart from the competition. It tells your story and connects with your audience. For Rocket Production, we aimed to create an identity that resonates with their values and mission.
Building Trust Through Design
Good design builds trust. It shows that you care about quality. When customers see a polished brand, they feel more confident in your services. Rocket Production now has a brand that reflects their commitment to excellence.
Looking Ahead
Big thanks to the Rocket Production team for trusting us with your next chapter. We can’t wait to see where you go from here.
Visit the website to explore their new identity.

Conclusion
In conclusion, a well-crafted brand identity can transform a business. It’s not just about a logo or colours; it’s about creating a universe that reflects your values. Rocket Production is now positioned to make a lasting impression. We’re excited to see how they grow and evolve in this new chapter.
By focusing on quality and clarity, we’ve helped Rocket Production stand out in a crowded market. Their journey is just beginning, and we’re thrilled to be a part of it.